Saturday, May 26, 2012

[G] Massacre in Syria, Earthquake in Italy, SpaceX docks

| More

YouTube Blog: Massacre in Syria, Earthquake in Italy, SpaceX docks





Everyday on the CitizenTube channel (and @CitizenTube on Twitter), along with our curation partners @storyful, we look at how the top news stories are covered on YouTube. Each week we post a weekly recap of the top news stories of the week, as seen through the lens of both citizen-reported footage and professional news coverage.




  • We were horrified to see footage of a massacre in a village called Houla near Homs, Syria.  At least 32 children were killed.  (Warning: extremely graphic footage) 

  • We were shocked as Italy endured both a strong earthquake and a bomb blast outside a school in a two-day period.

  • We viewed SpaceX successfully launch the first commercial supply flight to the International Space Station.

  • We witnessed a protest march in Montreal that began with people banging pots and pans end with police arresting 400 students.

  • We followed the presidential candidates on the US campaign trail as Barack Obama and Mitt Romney kept up strong attacks on one another with biting new TV ads.

  • We marveled at a rare solar eclipse in Asia and parts of the western United States that turned the sun into a 'ring-of-fire'.

  • We saw the U.S. State Department. and Amnesty International release their respective 2011 Human Rights reports.

  • We observed hundreds of anti-NATO protesters march through the streets of Chicago ahead of the opening of the NATO summit there.

  • We said goodbye to a music legend as Robin Gibb, member of the Bee Gees, passed away aged 62.

  • We saw celebrations in London and elsewhere as Chelsea Football Club took home the coveted Champion's League trophy.





Come back to watch the news unfold on YouTube. 





Olivia Ma, YouTube News & Politics, recently watched "Children killed in 'massacre' in Syria's Houla.



URL: http://feedproxy.google.com/~r/youtube/PKJx/~3/aOdAnaTXMSc/massacre-in-syria-earthquake-in-italy.html

[G] Mark your calendars for DoubleClick Insights on June 5th

| More

Inside AdSense: Mark your calendars for DoubleClick Insights on June 5th

As the digital media world continues to grow and diversify, we see unprecedented opportunity for both publishers and advertisers. AdSense publishers are an integral part of the display industry community -- so what does this mean for the future of buying and selling ads?

Tune in and watch Google's Neal Mohan, VP of Display Advertising, sit down with industry leaders to explore the digital ecosystem's swift evolution, and how publishers and advertisers can work better together to make the most of every opportunity, while simultaneously addressing the challenges both face.

The live stream will start on June 5th, 2012, at 9:00am PDT, and you’ll be able to watch from your computer, tablet, or mobile device.

Please register for this virtual event by visiting the DoubleClick Insights Live Stream page.


DoubleClick Insights
Tuesday, June 5th 2012
9:00am - 1:00pm PST

Following us on Google+ or Twitter? Use the #dclkinsights as you're watching the event.

Posted by Stephen Kliff, DoubleClick Marketing
URL: http://adsense.blogspot.com/2012/05/mark-your-calendars-for-doubleclick.html

[G] Mark your calendars for DoubleClick Insights on June 5th

| More

Inside AdSense: Mark your calendars for DoubleClick Insights on June 5th

As the digital media world continues to grow and diversify, we see unprecedented opportunity for both publishers and advertisers. AdSense publishers are an integral part of the display industry community -- so what does this mean for the future of buying and selling ads?

Tune in and watch Google's Neal Mohan, VP of Display Advertising, sit down with industry leaders to explore the digital ecosystem's swift evolution, and how publishers and advertisers can work better together to make the most of every opportunity, while simultaneously addressing the challenges both face.

The live stream will start on June 5th, 2012, at 9:00am PDT, and you’ll be able to watch from your computer, tablet, or mobile device.

Please register for this virtual event by visiting the DoubleClick Insights Live Stream page.


DoubleClick Insights
Tuesday, June 5th 2012
9:00am - 1:00pm PST

Following us on Google+ or Twitter? Use the #dclkinsights as you're watching the event.

Posted by Stephen Kliff, DoubleClick Marketing
URL: http://adsense.blogspot.com/2012/05/mark-your-calendars-for-doubleclick.html

Friday, May 25, 2012

[G] How Two Nonprofits Improve Their Site Performance With Google Analytics

| More

Google Analytics Blog: How Two Nonprofits Improve Their Site Performance With Google Analytics

At Google, we’re proud that our products are used by nonprofits to help them better achieve their objectives and improve the world. We believe that data holds amazing power for all types of organizations and it’s inspiring to see some forward-thinking nonprofits live at the edge of adoption. Today we’d like to share two brief case studies we’ve published: how the Public Broadcasting Service (PBS) and San Francisco Museum of Modern Art (SFMOMA) are using Google Analytics. Links to the full case studies are included after each summary if you’d like to dive deeper.














By tailoring the features of Google Analytics, LunaMetrics helps PBS increase conversions and visits by 30%





Top Notch Programming, The Public Broadcasting System’s interactive arm, helps individual PBS producers and local PBS stations create and promote each section within PBS.org for programs such as NOVA, American Masters, and Sid the Science Kid. A selection of web analytics tools had been installed, but these proved difficult to maintain and use. PBS wanted to develop a coordinated approach to analysis and reporting that would inform their future strategic decisions.





Led by Web Analytics Director Amy Sample, the team at PBS needed a cohesive system across the entire enterprise, and for this they turned to Google Analytics. In addition to top-level analysis of PBS.org and PBSKids.org, they also hoped to implement a solution that would allow producers of individual programs to see only the data on those pages and microsites that related to their own shows. It was critical to have a solution that gave Amy the over-arching view she needed, and the microcosm view that each producer needed. To meet these requirements, LunaMetrics devised a custom technical solution for PBS that expanded their existing standard implementation. 





Google Analytics has been a key facilitator in the transformation of PBS online. The tool enables reporting that is robust, tailored and meaningful, which means that stakeholders are no longer focused on static monthly reports. Instead, they are increasingly able to use analytics to inform  critical and timely business decisions on a day-to-day basis. Analysis of search engine trends led to an increase in PBS traffic by 30% during the first year after implementation. PBS also used valuable conversion funnel data to optimize the registration path in PBSKids; this activity increased conversions by one-third. Furthermore, since Google Analytics was set up to allow PBS to evaluate the way users consumed video, the broadcaster created two new portals: PBS Video and PBSKIDS Go!















SFMOMA (San Francisco Museum of Modern Art) chooses Google Analytics and masters the art of metrics





In 1995, SFMOMA was one of the first museums to launch an institutional website. SFMOMA.org offers a fluid space of exploration in which visitors can easily navigate an online collection of more than 9,000 artworks and a rich archive of studio and video content. The site also has an online store and a detailed calendar of exhibitions and events. 





Their primary goal was to develop rich, dynamic content that engages visitors and keeps them coming back to the website as well as the physical museum. SFMOMA’s website receives nearly four times the number of visits than the physical museum. Providing compelling digital content that visitors want was as critical as hosting popular exhibitions.





Google Analytics Certified Partner E-Nor helped SFMOMA connect key business objectives to a robust web analytics strategy and recommended Google Analytics as the best solution for their needs. As a result of the switch to Google Analytics with a thorough implementation plan, SFMOMA saw a tremendous increase in available insights about their online presence. They realized a 15% gain in traffic accuracy, and so were more willing to make decisions based on the data. 





They could clearly see what content users liked best, and made changes and improvements to their website to keep them coming back. Their marketing campaigns were tied to sales and other goal conversions, and so they could optimize accordingly.





All this new data is helping produce valuable insights on how the website is used and what marketing efforts and website designs are delivering results. SFMOMA is now prepared to continue its online leadership thanks to careful planning and strategy coupled with an expert use of the advanced features in Google Analytics.







Posted by the Google Analytics team


URL: http://feedproxy.google.com/~r/blogspot/tRaA/~3/cdce5fnqv2k/how-two-nonprofits-improve-their-site.html

[G] Street View drives the Indianapolis Motor Speedway

| More

Google Lat Long: Street View drives the Indianapolis Motor Speedway


Growing up in Indiana, my Dad and I shared a love of racing. Not just any kind of racing, but open-wheeled Indy Car racing. Every Memorial Day weekend, we'd get up early and drive from our home in Columbus to the Indianapolis Motor Speedway to watch our favorite spectacle in racing: the Indianapolis 500.

I went to college in Indiana as well, and we were able to keep up the tradition. But when I moved to California, we just weren't able to make it work, and we haven’t been able to attend a race together since.

Luckily, now, I’m an Engineer on Google Street View, and so I’m sure you can imagine my excitement to let the world know that the Indianapolis Motor Speedway is now available through Street View.


Once, Dad managed to get some pit passes, and we wandered around the pits and garages before the race watching the final preparation on the cars, the mechanics scurrying to have everything ready and the drivers doing their pre-race routine. It was really cool and now that's on Street View, also.


From Jim Nabors’ opening song, to the finish line and the milk, this Memorial Day, you’ll find me watching the Indy 500 with my Dad. Explore the track in Street View now and then enjoy the race with us.

Posted by Allen Hutchison, Street View engineer
URL: http://google-latlong.blogspot.com/2012/05/street-view-drives-indianapolis-motor.html

[G] The fight against scam ads—by the numbers

| More

Official Google Blog: The fight against scam ads—by the numbers

This is the second in a series of posts that will provide greater transparency about how we make our ads safer by detecting and removing scam ads. -Ed.

Last month, I shared an overview of the technology Google has built to prevent bad ads from showing on Google and our partner sites, including our efforts to review accounts, sites and ads. To illustrate the scale of this challenge, today I’d like to provide some metrics that give greater insight into the scale of the problem we’re combating.

Bad ads have a disproportionately negative effect on our users; even a single bad ad slipping through our defenses is one too many. That’s why we’re constantly working to improve our systems and utilize new techniques to prevent bad ads from appearing on Google and our partner sites. In fact, billions of ads are submitted every year for a wide variety of products. We have a set of ads policies that cover a huge array of areas in more than 40 different languages. For example, because we aim to show safe, truthful and accurate ads to our users, we don’t allow ads for misleading claims, ad spam or malware.

Ads that are in violation of our ads policies aren’t allowed to be shown on Google and our AdSense partner sites. For many repeat offenders, we ban not just ads but also advertisers who seek to abuse our advertising system to take advantage of people. In the case of ads that are promoting counterfeit goods, we typically ban the advertiser after only one violation. Here are some metrics that give some insight into the scale of the impact we have had over time, showing the numbers of actions we’ve taken against advertiser accounts, sites and ads. You can see that the numbers are growing—and growing faster over time.

Year Advertiser Accounts Suspended for Terms of Service and Advertising PoliciesSites Rejected for Site PolicyAds Disapproved
2011 824K610K134M
2010 248K398K56.7M
2009 68.5K305K42.5M
2008 18.1K167K25.3M

We find that there are relatively few malicious players, who make multiple attempts to bypass our defenses to defraud users. As we get better and faster at catching these advertisers, they redouble their efforts and create more accounts at an even faster rate.

Even in this ever-escalating arms race, our efforts are working. One method we use to test the success of our efforts is to ask human raters to tell us how we’re doing. These human raters review a set of sites that are advertised on Google. We use a large set of sites in order to get an accurate statistical reading of our efforts. We also weight the sites in our statistical sample based on the number of times a particular site was displayed so that if a particular site is shown more often, it’s more likely to be in our sample set. By using human raters, we can calibrate our automated systems and ensure that we’re improving our efforts over time. In 2011, we reduced the percentage of bad ads by more than 50 percent compared with 2010. That means the proportion of bad ads that are showing on Google was halved in just a year.

Google’s long-term success is based on people trusting our products. We want to make sure that the ads on Google are safe and trustworthy, and we’re not satisfied until we do.

Posted by David W. Baker, Director of Engineering, Advertising

URL: http://googleblog.blogspot.com/2012/05/fight-against-scam-adsby-numbers.html

[G] The fight against scam ads—by the numbers

| More

Google Public Policy Blog: The fight against scam ads—by the numbers

Posted by David W. Baker, Director of Engineering, Advertising

Cross-posted from the Official Google Blog

This is the second in a series of posts that will provide greater transparency about how we make our ads safer by detecting and removing scam ads. -Ed.

Last month, I shared an overview of the technology Google has built to prevent bad ads from showing on Google and our partner sites, including our efforts to review accounts, sites and ads. To illustrate the scale of this challenge, today I’d like to provide some metrics that give greater insight into the scale of the problem we’re combating.

Bad ads have a disproportionately negative effect on our users; even a single bad ad slipping through our defenses is one too many. That’s why we’re constantly working to improve our systems and utilize new techniques to prevent bad ads from appearing on Google and our partner sites. In fact, billions of ads are submitted every year for a wide variety of products. We have a set of ads policies that cover a huge array of areas in more than 40 different languages. For example, because we aim to show safe, truthful and accurate ads to our users, we don’t allow ads for misleading claims, ad spam or malware.

Ads that are in violation of our ads policies aren’t allowed to be shown on Google and our AdSense partner sites. For many repeat offenders, we ban not just ads but also advertisers who seek to abuse our advertising system to take advantage of people. In the case of ads that are promoting counterfeit goods, we typically ban the advertiser after only one violation. Here are some metrics that give some insight into the scale of the impact we have had over time, showing the numbers of actions we’ve taken against advertiser accounts, sites and ads. You can see that the numbers are growing—and growing faster over time.

Year Advertiser Accounts Suspended for Terms of Service and Advertising PoliciesSites Rejected for Site PolicyAds Disapproved
2011 824K610K134M
2010 248K398K56.7M
2009 68.5K305K42.5M
2008 18.1K167K25.3M

We find that there are relatively few malicious players, who make multiple attempts to bypass our defenses to defraud users. As we get better and faster at catching these advertisers, they redouble their efforts and create more accounts at an even faster rate.

Even in this ever-escalating arms race, our efforts are working. One method we use to test the success of our efforts is to ask human raters to tell us how we’re doing. These human raters review a set of sites that are advertised on Google. We use a large set of sites in order to get an accurate statistical reading of our efforts. We also weight the sites in our statistical sample based on the number of times a particular site was displayed so that if a particular site is shown more often, it’s more likely to be in our sample set. By using human raters, we can calibrate our automated systems and ensure that we’re improving our efforts over time. In 2011, we reduced the percentage of bad ads by more than 50 percent compared with 2010. That means the proportion of bad ads that are showing on Google was halved in just a year.

Google’s long-term success is based on people trusting our products. We want to make sure that the ads on Google are safe and trustworthy, and we’re not satisfied until we do.

URL: http://googlepublicpolicy.blogspot.com/2012/05/fight-against-scam-adsby-numbers.html

[G] Vivid LIVE from Sydney Opera House puts you in the FRONTROW

| More

YouTube Blog: Vivid LIVE from Sydney Opera House puts you in the FRONTROW

Some of the biggest musicians from around the world will gather over the coming week as part of Vivid LIVE, the annual music event held at Sydney Opera House as part of Vivid Sydney, the city’s annual festival of light, music and ideas.



For the first time, audiences around the globe will be able to watch select performances live on YouTube, and share the experience through a custom camera application called FRONTROW.



During the livestream, not only can you sit back and enjoy the tunes of some renowned musicians, you can also participate right from your desktop! In a world first, you can take photos of the event through the FRONTROW camera app: zoom in and out to change your view, take photos during the live stream, apply filters and immediately share on your social networks.







Oh, and what will you be watching? The line-up of performances includes:


  • We kicked off today with German design collective URBANSCREEN lighting the sails of Sydney Opera House

  • Tuesday, May 29, from 6:00pm AEST / 1:00am PST: Grammy award-winning English singer Imogen Heap, in an intimate recital with a spectacular Sydney Harbour backdrop

  • Thursday, May 31, from 9:50pm AEST / 4:50am PST: Our very own The Temper Trap, debuting their new album in the Concert Hall, with footage from the event available on YouTube following the performance

  • Saturday, June 2, from 9:00pm AEST / 4:00am PST: Brazilian electronica mastermind Amon Tobin in an audiovisual spectacle taking projection mapping and electronic performance to new heights


For the full schedule of events and to experience Vivid LIVE on YouTube, visit youtube.com/sohfestival.



Ernesto Soriano, YouTube Australia, recently watched “Seekae 3.”


URL: http://feedproxy.google.com/~r/youtube/PKJx/~3/hJeYBKN2QRM/vivid-live-from-sydney-opera-house-puts.html

[G] A Correction to Google Summer of Code 2012 Stats - Part 2

| More

Google Open Source Blog: A Correction to Google Summer of Code 2012 Stats - Part 2




When we published the annual list of schools with the largest number of accepted students for Google Summer of Code 2012, we received an email pointing out that we were missing one school that belongs in the Top 10. PESIT - Peoples Education Society is now shown below in the corrected chart.






















RankSchoolCountry# of Accepted Students# in 2011
1University of MoratuwaSri Lanka2927
2Polytechnic University Of BucharestRomania2123
2National University of SingaporeSingapore2111
3Dhirubhai Ambani Institute of Information and Communication TechnologyIndia178
4International Institute of Information Technology - HyderabadIndia169
5Birla Institute of Technology and Science Pilani, Goa campus / BITS-Pilani - K.K.Birla Goa CampusIndia141
6Institute of Technology, Banaras Hindu University (IT-BHU)India136
7Technical University Of GdanskPoland129
7Birla Institute of Technology and Science, Pilani (BITS Pilani)India1210
8Technische Universität Wien, (TU Wien)Austria1013
8Indian Institute of Technology, KharagpurIndia1014
8University of LjubljanaSlovenia107
9Indian Institute of Technology, DelhiIndia96
9Chernihiv State Technological UniversityUkraine96
10PESIT - Peoples Education Society India83
10UNICAMP - Universidade Estadual de Campinas Brazil814









By Cat Allman, Google Open Source Programs




URL: http://feedproxy.google.com/~r/GoogleOpenSourceBlog/~3/-MD0LUJmaBg/correction-to-google-summer-of-code.html

[G] Transparency for copyright removals in search

| More

Official Google Blog: Transparency for copyright removals in search

We believe that openness is crucial for the future of the Internet. When something gets in the way of the free flow of information, we believe there should be transparency around what that block might be.

So two years ago we launched the Transparency Report, showing when and what information is accessible on Google services around the world. We started off by sharing data about the government requests we receive to remove content from our services or for information about our users. Then we began showing traffic patterns to our services, highlighting when they’ve been disrupted.

Today we’re expanding the Transparency Report with a new section on copyright. Specifically, we’re disclosing the number of requests we get from copyright owners (and the organizations that represent them) to remove Google Search results because they allegedly link to infringing content. We’re starting with search because we remove more results in response to copyright removal notices than for any other reason. So we’re providing information about who sends us copyright removal notices, how often, on behalf of which copyright owners and for which websites. As policymakers and Internet users around the world consider the pros and cons of different proposals to address the problem of online copyright infringement, we hope this data will contribute to the discussion.

For this launch we’re disclosing data dating from July 2011, and moving forward we plan on updating the numbers each day. As you can see from the report, the number of requests has been increasing rapidly. These days it’s not unusual for us to receive more than 250,000 requests each week, which is more than what copyright owners asked us to remove in all of 2009. In the past month alone, we received about 1.2 million requests made on behalf of more than 1,000 copyright owners to remove search results. These requests targeted some 24,000 different websites.


Fighting online piracy is very important, and we don’t want our search results to direct people to materials that violate copyright laws. So we’ve always responded to copyright removal requests that meet the standards set out in the Digital Millennium Copyright Act (DMCA). At the same time, we want to be transparent about the process so that users and researchers alike understand what kinds of materials have been removed from our search results and why. To promote that transparency, we have long shared copies of copyright removal requests with Chilling Effects, a nonprofit organization that collects these notices from Internet users and companies. We also include a notice in our search results when items have been removed in response to copyright removal requests.

We believe that the time-tested “notice-and-takedown” process for copyright strikes the right balance between the needs of copyright owners, the interests of users, and our efforts to provide a useful Google Search experience. Google continues to put substantial resources into improving and streamlining this process. We already mentioned that we’re processing more copyright removal requests for Search than ever before. And we’re also processing these requests faster than ever before; last week our average turnaround time was less than 11 hours.

At the same time, we try to catch erroneous or abusive removal requests. For example, we recently rejected two requests from an organization representing a major entertainment company, asking us to remove a search result that linked to a major newspaper’s review of a TV show. The requests mistakenly claimed copyright violations of the show, even though there was no infringing content. We’ve also seen baseless copyright removal requests being used for anticompetitive purposes, or to remove content unfavorable to a particular person or company from our search results. We try to catch these ourselves, but we also notify webmasters in our Webmaster Tools when pages on their website have been targeted by a copyright removal request, so that they can submit a counter-notice if they believe the removal request was inaccurate.

Transparency is a crucial element to making this system work well. We look forward to making more improvements to our Transparency Report—offering copyright owners, Internet users, policymakers and website owners the data they need to see and understand how removal requests from both governments and private parties affect our results in Search.

Posted by Fred von Lohmann, Senior Copyright Counsel
URL: http://googleblog.blogspot.com/2012/05/transparency-for-copyright-removals-in.html

Thursday, May 24, 2012

[G] Gmail now available in Welsh and Latin American Spanish

| More

The Google Apps Blog: Gmail now available in Welsh and Latin American Spanish

Posted by Chris Yang, Product Manager, Translator Toolkit

Languages can provide identity, pride, a sense of belonging and spiritual guidance to communities. We hope that by making Gmail available in both majority and minority languages, more people will be able to share their culture and knowledge with others worldwide. Today, we’re very excited to announce that Gmail is now available in Welsh and Latin American Spanish. You can select Welsh and Latin American Spanish as your default language in Settings:


Welsh, as a living language, is used by an increasing number of speakers, in their everyday life. For this project, we’d like to thank the Welsh Language Commissioner for working with us to make Gmail available to Welsh speakers around the world. The project was completed through Google Translator Toolkit, which is a Computer-Aided Translation tool supporting over 100,000 language combinations.


Spanish is spoken by more than 300 million people in the Americas and the Caribbean. The Latin American Spanish version of Gmail is designed to be a closer match to the expectations of Spanish speakers in the Americas.

These two languages bring the total number of supported languages in Gmail to 56.



URL: http://feedproxy.google.com/~r/GoogleAppsBlog/~3/fkMOu4W3kYc/gmail-now-available-in-welsh-and-latin.html

[G] Rahul Nagvekar wins 2012 National Geographic Bee

| More

Google Lat Long: Rahul Nagvekar wins 2012 National Geographic Bee


Congratulations to 8th grader Rahul Nagvekar, who was just named the 2012 National Geographic Bee champion! Rahul is 14 years old and from Missouri City, Texas. It’s a good thing he has a passion for traveling, as this year’s winner receives a trip to the Galapagos Islands, in addition to a lifetime membership to the National Geographic Society and a $25,000 college scholarship. To get here today, Rahul has answered more than 300 geography-related questions since the Bee started at Quail Valley Middle School last fall.


This year, over four million students around the United States participated in the National Geographic Bee. Participants in the qualifying rounds were asked a variety of questions, ranging from locations of carnivorous plants, spider monkeys, natural disasters, soil types, language dialects, labor reforms, and glaciers. Participants must have a vast amount of knowledge in order to successfully answer questions on such diverse topics.

Physical, human, and cultural geography encompasses much of what takes place on our planet. These nine to fourteen year olds have a wealth of knowledge about the world that extends way beyond their years. The last question of this year’s final was: “Name the Bavarian City on the Danube River that was the legislative seat for the Holy Roman Empire from 1663-1806.” The winning answer is, of course, Regensburg, in Bavaria, Germany.

Google is once again proud to sponsor the National Geographic Bee. This contest highlights the importance of being geographically literate, a skill that is vital for all students. We are all explorers and must invest in understanding the world around us. Technology, like Google Earth, allows us to virtually visit any place on the planet so we can make those connections between people and their environment.

You can watch the 2012 National Geographic Bee tonight, Thursday, May 24th at 8 p.m. ET/PT on the National Geographic Channel and Nat Geo WILD. It will also air later on public broadcasting stations.


Congratulations to Rahul and all of the other state finalists!

Posted by Brian McClendon, VP of Engineering, Google Earth and Maps
URL: http://google-latlong.blogspot.com/2012/05/rahul-nagvekar-wins-2012-national.html

[G] Social Reports are now found under 'Traffic Sources'

| More

Google Analytics Blog: Social Reports are now found under 'Traffic Sources'

We’ve recently consolidated the locations of our social reports. The 3 reports, Social Engagement, Social Actions, & Social Pages were previously listed in the Audience section and have been moved to the Traffic Sources -> Social section. Click through to see the reports in your Analytics Account.





In addition we’ve added new social reports and functionality, as detailed on our recent blog post on the launch of our Social Reports. Users now have access to both onsite behavior, the existing data, and off-site social activities of partners such as Google+, Digg, and Reddit among others. Below is a summary of how to access the data from the old reports in the new ones.





To access onsite activities use the Traffic Sources -> Social -> Social Plugins report. Here you see the social activities broken down by content. Selecting a specific page shows you the social activities by network for that page. Click the “Social Source and action” tab highlighted in the screenshot below to see a breakdown of the itemized activities.














Hope you’ll find this information helpful and learn more about how social channels are delivering value to your website.





Posted by Linus Chou, Google Analytics Team


URL: http://feedproxy.google.com/~r/blogspot/tRaA/~3/cidjQnDs4o8/social-reports-are-now-found-under.html

[G] Gmail now available in Welsh and Latin American Spanish

| More

Official Gmail Blog: Gmail now available in Welsh and Latin American Spanish

Posted by Chris Yang, Product Manager, Translator Toolkit

Languages can provide identity, pride, a sense of belonging and spiritual guidance to communities. We hope that by making Gmail available in both majority and minority languages, more people will be able to share their culture and knowledge with others worldwide. Today, we’re very excited to announce that Gmail is now available in Welsh and Latin American Spanish. You can select Welsh and Latin American Spanish as your default language in Settings:


Welsh, as a living language, is used by an increasing number of speakers, in their everyday life. For this project, we’d like to thank the Welsh Language Commissioner for working with us to make Gmail available to Welsh speakers around the world. The project was completed through Google Translator Toolkit, which is a Computer-Aided Translation tool supporting over 100,000 language combinations.


Spanish is spoken by more than 300 million people in the Americas and the Caribbean. The Latin American Spanish version of Gmail is designed to be a closer match to the expectations of Spanish speakers in the Americas.

These two languages bring the total number of supported languages in Gmail to 56.



URL: http://gmailblog.blogspot.com/2012/05/gmail-now-available-in-welsh-and-latin.html

[G] Finding a home for new technology with Google Apps

| More

Official Google Enterprise Blog: Finding a home for new technology with Google Apps

Posted by Mike Mercurio, CEO, SDAR

Editors note: Today’s guest blogger is Mike Mercurio, CEO the San Diego Association of REALTORS®, California’s largest local branch of REALTORS®. See what other organizations that have gone Google have to say.

People have been buying and selling property for centuries, often with the help of a professional who understands the complexities of real estate transactions. The San Diego Association of REALTORS® (SDAR) was created more than 100 years ago to give these professionals the opportunity to connect and discuss issues on a local level.

Our goal as an association is to give our 12,000 members the education and tools they need to be successful. It’s no secret that the real estate market has been challenging recently, so we are constantly looking for ways to help our members reduce their costs, streamline their operations, and find better ways to communicate with their buyers and sellers. We’ve been using Google Apps at our association main office and 5 service centers and have found the tools to be particularly useful in the real estate industry, so we decided to announce that we will be offering Google Apps to our members at our annual REALTOR® Expo and Conference.

We believe that Google Apps will transform the way our members do business. With Google Sites, they’re able to create websites for buyers with new listings and open houses, information on neighborhoods and schools, as well as directions and maps to each property. They can also create sites for properties on the market. Instead of calling or emailing clients, our REALTORS® can just update their sites, so buyers and sellers always have one place to go.

The most important aspect for members, however, has been the mobility of Google Apps. Since email, documents, and sites now live in the cloud, they can access this information from anywhere with an Internet connection -- at a property, from the office, or from home. Speed is of the essence in this business, and since REALTORS® are always on the go, being able to see new emails and respond right away is incredibly helpful.

With the uncertainty of the economy, we’re very happy to have found a way to significantly help our members’ businesses.
URL: http://googleenterprise.blogspot.com/2012/05/finding-home-for-new-technology-with.html

[G] Google+ for Android: polish and performance

| More

Official Google Blog: Google+ for Android: polish and performance

We continue to work toward a simpler, more beautiful Google, and today we're accelerating these efforts with a new Google+ app for Android phones. The update includes lots of highly-requested features—like the ability to start a hangout on the go, and to edit posts inline—as well as a stream that celebrates the rich content shared across Google+. In all cases we're building for a mobile future, and we're excited about what's ahead.

Start a hangout from anywhere, and ring the folks that matter most
With Hangouts we want to help people connect face-to-face-to-face—at any time, from anywhere. Of course, there's really only one device that's always by your side—your phone—so we've invested in mobile hangouts since early on. Today we're adding another important feature to the mix: the ability to start a hangout directly from your mobile device.

To get started, tap “Hangout” in the (new) navigation ribbon, add some friends and tap “Start.” We'll ring their phones (if you want), and if someone misses the hangout, they can ring you back with a single tap.

Share your favorites, and feel awesome afterward
When you share with your circles, we owe you an experience that's both intimate and immersive. Your time and your relationships are precious, after all, so your posts should make you feel proud. Today's new Android app takes this to heart, with full-screen media in the stream, conversations that fade into view and instantly-touchable actions like +1.

Do more, in less time
We think you’ll find today’s app nicer to look at, but we’re also making it easier to use. Improvements include:
  • A navigation ribbon that slides in and out, providing quick access to just about everything
  • The ability to download photos directly from Google+, and turn them into wallpaper
  • The chance to edit posts inline, in case you make any mistakes while on the go
The update is available now from Google Play (version 2.6), so we invite you to download Google+, and let us know what you think!

Selected screenshots from today’s new Android app

Posted by Vic Gundotra, Senior Vice President
URL: http://googleblog.blogspot.com/2012/05/google-for-android-polish-and.html

[G] A new human rights channel on YouTube

| More

YouTube Blog: A new human rights channel on YouTube

From its inception, YouTube has been a platform for free expression. Activists around the world use YouTube to document causes they care about and make them known to the world. In the case of human rights, video plays a particularly important role in illuminating what occurs when governments and individuals in power abuse their positions. We’ve seen this play out on a global stage during the Arab Spring, for example: during the height of the activity, 100,000 videos were uploaded from Egypt, a 70% increase on the preceding three months. And we’ve seen it play out in specific, local cases with issues like police brutality, discrimination, elder abuse, gender-based violence, socio-economic justice, access to basic resources, and bullying.



That’s why our non-profit partner WITNESS, a global leader in the use of video for human rights, and Storyful, a social newsgathering operation, are joining forces to launch a new Human Rights channel on YouTube, dedicated to curating hours of raw citizen-video documenting human rights stories that are uploaded daily and distributing that to audiences hungry to learn and take action. The channel, which will also feature content from a slate of human rights organizations already sharing their work on YouTube, aims to shed light on and contextualize under-reported stories, to record otherwise undocumented abuses, and to amplify previously unheard voices. The project was announced today at the Internet at Liberty conference, and will live at youtube.com/humanrights. Storyful will source and verify the videos, and WITNESS will ensure the channel features a balanced breadth of issues with the context viewers need to understand the rights issue involved.



We hope this project can not only be a catalyst to awareness, but offer people new avenues for action and impact. The channel is committed to providing new citizen creators as well as viewers with the tools and information necessary so that every citizen can become a more effective human rights defender. It will also be available on Google+, where the broader human rights community can take part in discussions, share material, and find collaborators.



We welcome your feedback and thoughts on the channel, and if you want to suggest a video for inclusion, email the YouTube URL to witness@storyful.com. Please include any and all details around the time, place, and context of the video. Also, be sure to take the time to learn how to protect yourself and your subjects if you’re the one behind the camera.



Sam Gregory, WITNESS Program Director, and Olivia Ma, YouTube news manager, recently watched “Citizen Watch May 2012."


URL: http://feedproxy.google.com/~r/youtube/PKJx/~3/GYcPcP3lB0U/new-human-rights-channel-on-youtube.html