More users. More screens. More content. Same time. Same customers. Same goals.
As marketers, it’s a challenge to stay up-to-date on the latest digital media innovations while continuing to manage effective, measurable campaigns. We at Google asked ourselves: how can we help you meet these challenges and move your customers from intent to action? How can we make the web work for you?
Next week at ad:tech SF we’ll answer these questions through a 4-part “Think with Google” series.
Tuesday, April 3rd
- Come hear from John Nicoletti, Director of Agency Development, on winning the moments that matter, making better decisions and operating more efficiently as you grow.
- Dive deep with Bill Kee, Analytics Product Manager, on ways to approach marketing attribution and what Google Analytics is doing to make attribution modeling more accessible.
- Learn about free tools available to help you plan for performance with Jordan Rost, Agency Lead.
- Close the day with Rikard Steiber, Global Marketing Director, Mobile & Social Advertising, on how to use Google+ Pages to maximize your business’ effectiveness and presence online.
Wednesday, April 4th
Global Google Analytics Lead Rachel Witalec will join the discussion on search tactics for making sure content gets found where and when you want it. If you’re investing time in digital marketing you won’t want to miss this.
The complete conference agenda is here. The sessions are open to ad:tech attendees.
Still haven’t registered? Sign up here with discount code GOOGLESF12TB and save 30% off a full conference pass.
Posted by Katie Miller, Inside AdWords crew