Wednesday, November 30, 2011

[G] CPG Thought Leader Video Series Episode 6 - Ford's Matt Van Dyke

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Official Google CPG Blog: CPG Thought Leader Video Series Episode 6 - Ford's Matt Van Dyke

Today's video features Ford's Director of Marketing Communications Matt Van Dyke. He spoke to our 200+ attendees at Think Branding NYC about Ford's social media strategy, with a focus on Ford's use of Google+. In this episode, Matt discusses the importance of listening to consumers when planning social media strategies.

URL: http://google-cpg.blogspot.com/2011/11/cpg-thought-leader-video-series-episode_28.html

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